fitdish

Fit Dish is a meal prep and delivery service catered towards individuals who strive to live a healthy, active lifestyle. The inspiration for the logotype and branding is the concept of motion – the lines and circles represent paths and stopping points on a travel route, referencing the fact that they are a delivery service. The final visual identity  effectively portrays Fit Dish’s services and, more importantly, the 'chain reaction' mission of the company – “Eat well. Live well. Be well.”